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App Store Optimization (ASO) is a process of improving app visibility within the app stores and increasing the install rates for applications. In this course from IIDE, the students will be able to learn how to optimize their Android & iOS apps to attract more visitors to the app store.
By the end of this extensive online App Store Optimization course, the students will be able to have enough understanding of ASO to secure higher visibility in the app stores, increase their conversion rates and learn ASO tools, tips, and strategies.
About The Trainer
The trainer for this App Store Optimization course is Rushabh Sheth, who has put together optimization strategies and fueled the growth of emerging and established apps in the Google Play Store and the iOS App Store. Apart from being a trainer, he is a VP Growth at Next Labs, Fraud & Risk Lead, Lyft, and Global Spam Operations Analyst, Facebook.
Major Course Details
App stores are basically search engines that rank apps on the basis of app icons, title, description, screenshots, preview videos, and much more. Today, ASO requires a critical understanding of app SEO, how the stores work and what the target user base thinks. All this is covered in this online ASO course syllabus.
Here is a complete overview of the course syllabus: